With White Label Content GENI writes in the voice of a brand other than your own, and remembers that brand profile so you do not have to explain it every time.
Available from Pro. Built for agencies and freelancers who write for several brands.
What can GENI do with it?
- Create content in a brand's style , social post, email, blog intro, product description or slogan, based on brand name, tone, core values and audience
- Save a brand profile so you do not re-enter those details every time
Example: what you ask, what you get
First the profile:
Save the brand profile for De Krent Bakery.
Tone: warm, matter-of-fact, no exclamation marks.
Values: craft, baked daily, local.
Audience: families in the neighbourhood, 30 to 55.
Brand profile De Krent Bakery saved. From now on you only have to say what you want.
Then:
Social post for De Krent about the new sourdough
Social post , De Krent Bakery
It took three weeks of trying before we were happy.
Our new sourdough proves for 24 hours. That is long, and that is exactly the point: more flavour, a firmer crust, and easier to digest than bread rushed through in two hours.
In the shop from Saturday. Once it is gone it is gone, we are baking forty a day for now.
No exclamation marks, and the emphasis sits on craft and baked daily, as the profile says.
Requirements
- Plan: Pro and up
- Connection: none
Activating
- Go to Dashboard -> Skills and activate White Label Content
- Save a brand profile
- Ask for content for that brand
What it costs
| Action | Credits |
|---|---|
| Create content | 10 |
| Save a brand profile | 5 |
See The credit system.
Limits
- It publishes nothing. You get the text; posting runs through Social Media Manager, CMS Publisher or by hand.
- One brand profile active at a time. If you work for several clients, use a project per client to keep the context separate.
- A brand profile is not a brand guide. Tone, values and audience steer it; specific word choices and forbidden terms you state alongside.
- No images. Generating them is possible with AI Image Generation.
- No legal checking. Claims about health, sustainability or pricing are yours to verify.
Troubleshooting
It does not sound like the brand. Add an example of existing copy that does land; that works better than adjectives.
It uses words the client dislikes. Put them in the profile as things to avoid, for example "no exclamation marks, never 'unique'".
The brand profiles bleed into each other. Use a separate project per client.
The content does not suit the channel. Name the type: a social post reads differently from a blog intro or a product description.
Frequently asked questions
Can I use this for client work? Yes, that is what it is for. See also the agencies page for what else comes with it, such as white-label reports.
How many brands can I save? Several profiles, but one active at a time in a conversation. Projects keep them apart.
Can I share a brand profile with a colleague? Profiles sit with your own account. For team work a shared project is handier.
What is the difference with simply asking for a post? Without a profile GENI writes in your voice. With one it writes consistently in the brand's voice, months later too.
Back to Skills marketplace See also: Social Media Manager · Content Repurposing · Projects On the site: for agencies · all skills
dGENIX Docs, White Label Content, updated August 2026